Live Resin Project

Brand | Digital | Packaging

The true essence of cannabis.

ClientAcreage Holdings
Timeline1 Year
FormBrand Identity Guidelines & Toolkits Packaging Collateral Art Direction Creative Direction Motion Design Iconography & Illustration Digital Guidelines
FunctionUX & Website Design Prototyping Product Design Research & Brand Planning Platform Strategy Planning Audits Deployment Architecture
FlowEcosystem Audit & Planning E-Mail Marketing Flow Customer Acquisition Strategy Content Planning Content Design Social Media Strategy Engagement Tracking

The Live Resin Project is a premium cannabis concentrate brand ran by the team that invented the live resin process. We helped bring their vision to life through a recreational consumer brand launched in California, Illinois and Massachusetts.